Photo of staff wearing a shirt that says 'Open Early 'til Late!'

Our mission has always been simple, to make people happy — our team, farmers and suppliers, and of course all of our guests and local communities. As all of our lives have been changed so much so quickly and we are all dealing with feelings of immense anxiety, fear, and sadness, we are committed to finding new purpose, and to go above and beyond to touch people’s lives in a positive way. We are committed to doing everything possible to keep our team at work and hire back as many people as possible when it is safe to do so.

Be The Smith Fund

We are so grateful for our amazing team and culture we have created over the past two decades and are thankful for our community that has shown such support to us in this difficult time. Many have asked how they can help our team members, for which we are forever appreciative.

One of our core values is to Be The Smith, and we have created this fund to help provide relief to our team. We are accepting donations that will be distributed to them directly as we navigate this crisis.

Support Our Team

We are proud to work with the best people, and are committed to supporting our team. We are continuing to provide essential groceries weekly and working to find other ways to offer relief.

Support Our Communities

We’ve donated 1500 meals and counting to hospital workers on the front lines of this crisis, and we’ve partnered with Sweetcatch Poke to make a bigger impact. If there is a hospital you’d like to support with us or contribute to our efforts, please reach out to info@ctrnyc.com.